by Saar Louwerse | Jan 26, 2026 | Blog
For many experienced furniture brands, wholesalers and manufacturers, trade fairs have become a strategic dilemma. Costs are rising, visitor numbers feel less predictable than they used to be and the return on investment is under constant pressure. This raises an...
by Saar Louwerse | Dec 16, 2025 | Blog
Who doesn’t know the Netherlands? From Cruyff and Oranje to Verstappen, Amsterdam, cheese and its liberal reputation, the country is globally recognizable. But while many people know the Netherlands culturally, far fewer truly understand it professionally. Do you know...